Digital

Aug
08
2021
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By Troy Warren
Zynga Grows Revenue to $720M, But Cites “Choppiness” On Audience Numbers

Zynga Grows Revenue to $720M, But Cites “Choppiness” On Audience Numbers

Business, Digital, ,
BY TRILBY BERESFORD | HollywoodReporter.Com Troy Warren for CNT #Digital #Business The mobile gaming giant's CEO Frank Gibeau tells The Hollywood Reporter that the company saw a drop in audience from some of the most recent players who joined as COVID-19 restrictions began to be lifted this year. Mobile gaming company Zynga reported $720 million in revenue for the second quarter of 2021, up from $680 million in the prior quarter. Growth was driven by performances from franchises including Words With Friends — which was recently updated with new Solo Challenge content — and the casino-themed Zynga Poker; along with hypercasual games in Rollic’s portfolio. “Zynga really…
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Aug
07
2021
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By Troy Warren
‘Batman: The Audio Adventures’ to Release Exclusively on HBO Max as Streamer Expands Podcasting Efforts

‘Batman: The Audio Adventures’ to Release Exclusively on HBO Max as Streamer Expands Podcasting Efforts

Digital, ,
BY J. CLARA CHAN | HollywoodReporter.Com Troy Warren for CNT #digital The original audio series will star Jeffrey Wright as Batman, Rosario Dawson as Catwoman and John Leguizamo as the Riddler. HBO Max will release its upcoming Batman podcast exclusively on the streaming platform as it continues to expand its audio offerings beyond companion podcasts. The scripted audio original, Batman: The Audio Adventures, stars Jeffrey Wright as the caped hero. On Wednesday, the streamer revealed that Rosario Dawson will star as Catwoman and John Leguizamo will portray the Riddler in a cast that also includes Saturday Night Live alums like Jason Sudeikis, Seth Meyers, Bobby Moynihan, Kenan…
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Aug
06
2021
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By Troy Warren
Starz Launches Lionsgate Play Streaming App in the Philippines

Starz Launches Lionsgate Play Streaming App in the Philippines

Business, Digital, Entertainment, , , ,
BY ETAN VLESSING | HollywoodReporter.Com Troy Warren for CNT #business #digital #entertainment Cecilia Marino, as general manager, leads the Hollywood studio's international streaming app business in the market. Starz has launched its international streaming app, Lionsgate Play, in the Philippines. Cecilia Marino has been tapped as general manager for that market, where she will report to Rohit Jain, managing director of emerging markets in Asia. The rollout of the Lionsgate Play regional service in the Philippines follows the StarzPlay app launching in India, Indonesia and elsewhere in the South Asian market. “The Philippines is an indispensable market for the South Asian business, and I am…
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Aug
05
2021
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By Troy Warren
Roku Reaches 55M Active Users as Total Streaming Hours Fall Behind

Roku Reaches 55M Active Users as Total Streaming Hours Fall Behind

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BY J. CLARA CHAN | HollywoodReporter.Com Troy Warren for CNT #business #digital Streaming hours decreased by 1 billion compared to the previous quarter. Roku added 1.5 million active accounts in the second quarter of this year for a total of 55.1 million active users, according to the company’s latest quarterly earnings, showing a slight decline in growth compared to the pandemic-fueled surge seen last year. Net revenue reached $645 million for the quarter, with profit totaling $338 million. But player gross profit fell into the negatives, costing the company $6.7 million and representing a 180 percent decrease year over year. Total streaming hours…
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Aug
04
2021
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By Troy Warren
WarnerMedia Launching “House of Max” Branded Content Studio

WarnerMedia Launching “House of Max” Branded Content Studio

Business, Digital, , ,
BY ALEX WEPRIN | HollywoodReporter.Com Troy Warren for CNT #business #digital In a bid to turbocharge its HBO Max with Ads business, the company will make its talent and IP available to marketers. WarnerMedia is launching a new branded content studio, in a bid to turbocharge HBO Max’s new advertising-supported tier. The new studio, called House of Max, “will deliver marketers meaningful and brand-forward partnership opportunities aligned with WarnerMedia’s renowned talent, iconic characters, resounding storytellers and premium brands to drive full-funnel business results,” the company says. In other words, marketers will be able to utilize HBO Max talent and IP in custom campaigns that will be available…
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