Coke

Jan
17
2022
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By Ellen Britt
Walmart Gets In The NFT Game

Walmart Gets In The NFT Game

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Ellen Britt for CNT #NFT First, it was Coca-Cola, then Crocs. Don’t look now, but mega big-box retailer Walmart is about to jump into the NFT game! A Hint At Walmart's Plans Walmart’s management has not announced its plans, but according to filings with the USPTO (United States Patent and Trademark Office), the retail giant has big plans.  Not only are they going to create their own cryptocurrency (Walcoin?!) as well as meet customers in the metaverse, Walmart is apparently also going to be releasing a series of NFTs.   A Big Box Move This move will allow Walmart to tokenize physical goods as well as create potential…
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Jan
16
2022
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By Ellen Britt
Watch Out! Crocs Are Coming With NFTs

Watch Out! Crocs Are Coming With NFTs

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Ellen Britt for CNT #NFT We recently told you about how the iconic brand Coca-Cola cashed in with an open NFT auction that raised an eye-popping $575,883.61. Now the ever-popular Crocs brand appears to be getting poised to take action in the NFT space. Now the Crocs company has not made an announcement, at least not yet, but they signaled their intentions on January 11th by filing a USPTO (United States Patent and Trademark Office) application reserving non-fungible tokens of Crocs “footwear, clothing, bags, accessories, and charms for decorating” according to the filing, which is public. Move over, Coca-Cola! But they went…
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Jan
15
2022
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By Ellen Britt
NFTs And Coca-Cola – It’s The Real Thing!

NFTs And Coca-Cola – It’s The Real Thing!

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Ellen Britt for CNT #NFT Seems like everyone is getting into the NFT space these days, and it’s not just hearsay. Earlier this year, soft drink giant Coca-Cola auctioned off a collection of four NFTs uniquely packaged to attract buyers.  So how did Coca-cola structure its NFTs? For International Friendship Day on July 30th, Coco-Cola offered four distinctive multisensory NFTs, auctioned as one lot: One - A custom-designed futuristic Coca-Cola Bubble Jacket, which includes an unlockable version that can be “worn” in a 3D virtual reality metaverse Two - The Friendship Box is a reimagining of the vintage Coco-Cola cooler as a loot box. Three - The…
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